Sweep, which makes a no-code toolkit for building sales playbooks in Salesforce, raised $28M in seed and Series A led by Bessemer and Insight respectively (Kyle Wiggers/TechCrunch)

Kyle Wiggers / TechCrunch:
Sweep, which makes a no-code toolkit for building sales playbooks in Salesforce, raised $28M in seed and Series A led by Bessemer and Insight respectively  —  Businesses often encounter challenges in configuring their customer relationship management (CRM) platforms, whether …

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Sweep, which makes a no-code toolkit for building sales playbooks in Salesforce, raised $28M in seed and Series A led by Bessemer and Insight respectively (Kyle Wiggers/TechCrunch)

Kyle Wiggers / TechCrunch:
Sweep, which makes a no-code toolkit for building sales playbooks in Salesforce, raised $28M in seed and Series A led by Bessemer and Insight respectively  —  Businesses often encounter challenges in configuring their customer relationship management (CRM) platforms, whether …

Sweep, which makes a no-code toolkit for building sales playbooks in Salesforce, raised $28M in seed and Series A led by Bessemer and Insight respectively (Kyle Wiggers/TechCrunch)

Kyle Wiggers / TechCrunch:
Sweep, which makes a no-code toolkit for building sales playbooks in Salesforce, raised $28M in seed and Series A led by Bessemer and Insight respectively  —  Businesses often encounter challenges in configuring their customer relationship management (CRM) platforms, whether …

Salesforce announces Genie, a new real-time data integration model for the entire Salesforce platform that it claims will lead to better customer experiences (Ron Miller/TechCrunch)

Ron Miller / TechCrunch:
Salesforce announces Genie, a new real-time data integration model for the entire Salesforce platform that it claims will lead to better customer experiences  —  The ultimate goal of pulling customer data together into a customer data platform (CDP) is building more meaningful customer experiences in real time.

Winn.AI, maker of an AI assistant to help sales teams track, capture, and update CRM entries, comes out of stealth with a $17M seed led by Insight and S-Capital (Kyle Wiggers/TechCrunch)

Kyle Wiggers / TechCrunch:
Winn.AI, maker of an AI assistant to help sales teams track, capture, and update CRM entries, comes out of stealth with a $17M seed led by Insight and S-Capital  —  Conventionally, salespeople are responsible for juggling tasks like following a playbook, capturing responses, building rapport …

WhatsApp announces an “expanded partnership” with Salesforce to let businesses manage their WhatsApp conversations with customers from the Salesforce platform (Anumeha Chaturvedi/The Economic Times)

Anumeha Chaturvedi / The Economic Times:
WhatsApp announces an “expanded partnership” with Salesforce to let businesses manage their WhatsApp conversations with customers from the Salesforce platform  —  WhatsApp on Tuesday announced an ‘expanded partnership’ with Salesforce to get their business customers up and running on the messaging app.

Banyan, whose network of item-level purchase data helps customers automate expense management, has raised a $43M Series A, $28M in equity and $15M in debt (Kyle Wiggers/TechCrunch)

Kyle Wiggers / TechCrunch:
Banyan, whose network of item-level purchase data helps customers automate expense management, has raised a $43M Series A, $28M in equity and $15M in debt  —  Banyan, a platform for product purchase data that allows customers such as banks, fintechs, hotels and merchants to automate expense management …