Pathmatics: Apple’s Twitter ad purchases grew from $989K in October to $1M+ in November; Elon Musk said Apple “mostly stopped advertising on Twitter” on Nov. 28 (Thomas Germain/Gizmodo)

Thomas Germain / Gizmodo:
Research suggests Apple collects data about iPhone usage even when the iPhone Analytics setting to “disable the sharing of Device Analytics altogether” is off  —  For all of Apple’s talk about how private your iPhone is, the company vacuums up a lot of data about you. iPhones …

Thomas Germain / Gizmodo:
Despite Apple saying that usage data it collects does not include personally identifiable info, researchers say it contains an ID that is unique to the user  —  Your iPhone’s analytics data includes an ID number tied to your name, email, and phone number, say researchers who uncovered other holes in Apple’ promises.

Kurt Wagner / Bloomberg:
Elon Musk says Apple has “fully resumed” advertising on Twitter, after claiming on November 28 that Apple had “mostly stopped” Twitter ads  —  Elon Musk said Apple Inc. has “fully resumed” advertising on Twitter Inc., further de-escalating a brewing war between two of the world’s most influential tech companies.

Thomas Germain / Gizmodo:
Google revamps its ad settings to let users disable targeted ads without turning off features like Web & App Activity and YouTube History  —  In a major fix, Google’s own privacy settings will no longer disable crucial features of its apps.  —  Alerts

Woojin Son / Counterpoint Research:
Global smartwatch shipments increased 30% YoY in Q3 2022, led by India, up 171%; Apple grew 48% YoY, Samsung dropped 2.7% YoY, and Noise grew 218% YoY  —  – Driven by the basic smartwatch segment, the global smartwatch market grew 30% YoY.  — India grew 171% YoY, taking the top spot …

Jay Peters / The Verge:
Hands-on with Netflix’s Basic with Ads: while most shows have pre-roll ads, mid-roll ads are more unpredictable; many popular shows are locked to higher tiers  —  Clicking into something on Netflix’s new ads tier is a roll of the dice: you never know how many ads you might have to sit through.