Omdia: in 2022, Alphabet, Amazon, Meta, and Apple are on pace to take 68% of ~$500B in online ad revenue made by non-China companies, driven by video campaigns (Patricia Nilsson/Financial Times)

Todd Spangler / Variety:
YouTube’s Q3 ad revenue dropped 1.9% YoY to $7.07B, below expectations of $7.42B and marking YouTube’s slowest ad growth in at least two years  —  Overall, Alphabet, Google’s parent company, also came in below analyst estimates.  The company posted revenue of $69.1 billion and earnings per share of $1.06 for Q3.

Andrew E. Freedman / Tom’s Hardware:
Robert Hallock, AMD’s director of technical marketing and a public-facing figure on Reddit, Discord, YouTube, and others, is leaving the company after 12 years  —  The director of technical marketing is stepping down.  —  Robert Hallock, AMD’s director of technical marketing …

Yaling Jiang / South China Morning Post:
Tiffany, Pomellato, and other luxury brands are creating and marketing NFTs to reach young potential consumers in China, despite the country banning NFT trading  —  As in the rest of the world, the metaverse is generating marketing buzz in China.  Unlike the rest of the world …

Adele Peters / Fast Company:
GiveDirectly and Google.org are using AI mapping and satellite imagery to find low-income hurricane survivors in Puerto Rico and Florida and send cash payments  —  Storms worsen inequality.  These $700 cash payments can help lessen the blow.  —  After a disaster like Hurricane Ian …

Reuters:
Major advertisers say they suspended marketing campaigns from Twitter because their promoted tweets appeared alongside tweets soliciting or selling child porn  —  Some major advertisers including Dyson, Mazda and chemicals company Ecolab have suspended their marketing campaigns or removed …

Spencer Soper / Bloomberg:
Amazon says its new “Tailored Audiences” tool, available to all US sellers in early 2023, will let brands and merchants send marketing emails to shoppers  —  Amazon.com Inc. will let brands and merchants send marketing emails to shoppers, a risky bid to boost sales that could inundate inboxes with spam.