Meta will end support for Instant Articles, source says in mid-April 2023, giving news publishers six months to readjust their Facebook strategies (Sara Fischer/Axios)

Sara Fischer / Axios:
Sources: Google has approved Truth Social for distribution in the Google Play Store after the app updated its policies in response to being barred in August  —  Google has approved Donald Trump’s Twitter-like social media app Truth Social for distribution in the Google Play Store, Axios has learned.

Sarah Perez / TechCrunch:
Meta debuts Instagram ads on the Explore page and tests ads in profile feeds, letting creators earn extra income, and a shorter ad format for Facebook Reels  —  Following another quarter that saw marketers pull back on their ad spending, Meta today announced it’s increasing its ad load on Instagram with the launch of two new ad slots.

Sara Fischer / Axios:
Google reinstates Parler to the Play Store after removing it following the January 6 Capitol attack, citing measures Parler has taken to moderate content  —  A year and a half after it was removed from Google’s Play Store, Parler, a Twitter alternative that attracts conservatives, has returned to the showcase for Android apps.

Sara Fischer / Axios:
Memo: Meta plans to merge its business integrity unit, which moderates ads, and central integrity team, which moderates posts; the team will have ~3,000 people  —  Meta is merging its business integrity unit, the team that moderates ad content, with its central integrity team …

Sara Fischer / Axios:
Insider Intelligence: Google will capture 28.8% of US digital ad revenue in 2022 and Meta will get 19.6%, for a combined 48.4%, down from a 54.7% peak in 2017  —  Google and Meta, known together in the ad industry as the “duopoly,” are expected to bring in less than half of all U.S. digital advertising …

Sara Fischer / Axios:
Mark Zuckerberg says Apple’s policies that let the company unilaterally control which apps can be installed are not sustainable and cause a conflict of interest  —  Meta CEO Mark Zuckerberg on Wednesday added to the growing chorus of concerns about Apple, arguing that it’s …