Numerator: during Amazon’s second Prime Day, the average US order size was $46.44, down 23% from the July Prime Day, mostly comprising household essentials (Spencer Soper/Bloomberg)

Spencer Soper / Bloomberg:
Amazon says its new “Tailored Audiences” tool, available to all US sellers in early 2023, will let brands and merchants send marketing emails to shoppers  —  Amazon.com Inc. will let brands and merchants send marketing emails to shoppers, a risky bid to boost sales that could inundate inboxes with spam.

Svea Herbst-Bayliss / Reuters:
Sources: a majority of Twitter’s shareholders have voted in favor of the $44B sale to Musk, whose $54.20 per share deal looks pricey in the current environment  —  A majority of Twitter Inc’s (TWTR.N) shareholders have voted in favor of the social media company’s $44 billion sale to Elon Musk …

Reuters:
Twitter’s VP of trust and safety Ella Irwin says Twitter is heavily using automation to moderate speech, and favoring distribution restrictions to removal  —  Elon Musk’s Twitter is leaning heavily on automation to moderate content, doing away with certain manual reviews and favoring restrictions …

Melissa Repko / CNBC:
Walmart is launching a virtual try-on tool that allows shoppers to see how a clothing item would look on their own bodies without having to visit a store  —  – Walmart is launching a virtual try-on tool to help shoppers see how a shirt, dress or another clothing item would look on their own body.

Sabiq Shahidullah / Bloomberg:
Gopuff taps Grubhub to deliver groceries, alcohol, and household items across the US, starting in NYC, Los Angeles, Chicago, Boston, Philadelphia, and Austin  —  Grubhub Inc. and Gopuff are teaming up to provide fast delivery of groceries, alcohol and household items.

Spencer Soper / Bloomberg:
Amazon encourages some customer service reps to work from home that sources say is meant to cut office costs; source: Amazon to close multiple US call centers  —  Amazon.com Inc. is encouraging customer service employees at some US call centers to work from home, signaling the company’s preference …