Instagram, and increasingly TikTok, have fallen afoul of the Bootleg Ratio, offering mostly reposted, clout-chasing content that slowly turns viewers off (Russell Brandom/The Verge)
Russell Brandom / The Verge:
Instagram, and increasingly TikTok, have fallen afoul of the Bootleg Ratio, offering mostly reposted, clout-chasing content that slowly turns viewers off — TikTok is changing. … That stuff is still on the platform, but it’s largely fallen off my For You page, replaced by Tim Robinson sketches and funny animal videos.