Walmart is launching a virtual try-on tool that allows shoppers to see how a clothing item would look on their own bodies without having to visit a store (Melissa Repko/CNBC)

Melissa Repko / CNBC:
Walmart debuts metaverse experiences Walmart Land and Walmart’s Universe of Play in Roblox, which it calls a testing ground, to try to reach younger shoppers  —  – Walmart is entering the metaverse with two experiences, Walmart Land and Walmart’s Universe of Play, in gaming platform Roblox.

Melissa Repko / CNBC:
GameStop partners with FTX on “e-commerce and online marketing initiatives” in the US and reports a Q2 net loss of $108.7M, up from $61.6M YoY; stock up 10%+  —  – GameStop said quarterly sales declined and losses widened, as its cash pile shrank and inventory swelled.

Newley Purnell / Wall Street Journal:
A profile of e-commerce company Meesho, which accounts for ~7% of India’s online sales; Apptopia: Meesho was the world’s most downloaded shopping app in H1 2022  —  Startup makes gains in world’s biggest developing digital market, with users drawn to its prices on clothing, household goods

Spencer Soper / Bloomberg:
Amazon says its new “Tailored Audiences” tool, available to all US sellers in early 2023, will let brands and merchants send marketing emails to shoppers  —  Amazon.com Inc. will let brands and merchants send marketing emails to shoppers, a risky bid to boost sales that could inundate inboxes with spam.

Kate Rooney / CNBC:
FTX partners with Visa to offer debit cards linked directly to a user’s FTX account in 40 countries, with a focus on Latin America, Europe, and Asia  —  – Visa is teaming up with global crypto exchange FTX to offer debit cards in 40 countries with a focus on Latin America, Asia and Europe.

Kif Leswing / CNBC:
Sensor Tower: Apple’s App Store net revenue fell by around 5% in September, the steepest drop since 2015, as gaming revenue declined by 14%  —  – Apple’s App Store revenue declined about 5% in September, according to Morgan Stanley, the steepest drop since the bank started modeling the data in 2015.